Elena I. Kalinina, PhD, the Rector of St. Petersburg Social and Economic Institute, Political Sciences Academician, Russian expert of the UN European Economic Commission, international project leader on entrepreneurship, Russian Representative in EWMD (European Women-Managers Development Network) is the author of more than 50 publications including the book “Woman and management: formula for success”. focusing on the issues of women’s management.”A proficient manager does not only strive to achieve personal success but brings others to success. There is a real need to learn it.”